What exactly did Musk achieve from his deal in Beijing, and will it be enough to reverse Tesla's slide?

What exactly did Musk achieve from his deal in Beijing, and will it be enough to reverse Tesla's slide?

Mehul Reuben Das April 30, 2024, 12:36:53 IST

Elon Musk’s slap-dash visit to China, where he expanded Tesla’s partnership with Baidu, may not be as fruitful as it seems. For example China, has a very strict control over how its tech companies handle data, and may not allow Tesla to export or move any of it abroad read more

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What exactly did Musk achieve from his deal in Beijing, and will it be enough to reverse Tesla's slide?
Elon Musk during his recent visit to China. Image Credit: AFP

Elon Musk’s unexpected trip to China has stirred up a lot of speculation as Tesla navigates rather a challenging period marked by regulatory issues, financial setbacks, and stiff competition.

Musk’s decision to bypass India, citing pressing Tesla commitments, highlights the turbulent times the EV company is going through.

Tesla’s stock has plummeted by nearly a third since January, which comes at a time that is seeing a sharp decline in worldwide vehicle deliveries for the first time in almost four years.

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However, there are some solid reasons that indicate, Musk’s visit to China, may not have that big an impact on Tesla’s global ambitions. The visit may not have been as fruitful, as Musk and his team at Tesla would belive it to be.

Will Tesla-Baidu’s expanded partnership mean anything?
During Musk’s meeting with Chinese Premier Li Qiang, reports surfaced of a partnership granting Tesla access to Baidu’s mapping license for data collection on China’s public roads.

This development is being hailed as a “watershed moment” by analysts and clears regulatory hurdles for Tesla’s FSD in China. As a result, Tesla’s stock value has shot up by almost 15 per cent.

However, some serious doubts are emerging now, as to how exactly this partnership would work and prove beneficial to Tesla.

Contrary to some media claims, the partnership does not authorize Tesla to introduce driverless cars in China or anywhere else for that matter. For that, Tesla will still have to wait for China to amend their traffic laws, and more importantly, AI laws.

Then, there are concerns over data Tesla’s data security. Reports are claiming that Tesla will be able to transfer data collected by Tesla cars in China out of the country. That is highly improbable, as Tesla has partnered with Baidu, which has to share all its data with the CCP. The CCP will certainly not allow Tesla to take the data out of its border, especially considering that most of Tesla’s software development is done in the US.

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Another major reason why this deal may not be that fruitful for Tesla is the fact that details as to how much access will Tesla have over the data is also scarce.

Junheng Li, CEO of JL Warren Capital, highlighted the potential national security implications of such data transfer, suggesting that Baidu retains control over the collected data. Despite these complexities, Tesla’s stock surged following news of the extended collaboration with Baidu.

However, scepticism remains about the strategic significance of FSD in China, given the rapid advancements in Chinese EV technology.

Tesla’s Autopilot vs Autopilot in Chinese EVs
Domestic competitors like Xpeng, Nio, and Li Auto are offering driving assistance features which are far superior than Tesla’s, by using lidar sensors. Lidar, or Light Detection and Ranging, is a scaling and measuring method that uses light in the form of a pulsed laser to measure distances, or the depth between the source and an object. Think of its sonar, but with lights instead of sound.

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Elon Musk has been very vocal in his opposition to Lidar and has previously dismissed the technology. Mind you, back when Tesla was experimenting with Lidar, it wasn’t as refined as it is today, nor was it as cheap as it is now.

Tesla’s challenges extend beyond technological competition. Price cuts in China aim to revive declining sales, reflecting the urgency to maintain market share amid fierce competition.

Mark Rainford, owner of Inside China Auto, characterized Musk’s China visit as a sign of “desperation” amid declining Tesla sales. Rainford cautioned that Tesla’s dominance in China faces significant risks from competitors boasting innovative product offerings.

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A desperate Tesla?
Despite Tesla’s first Gigafactory in Shanghai, the company faces a tech gap compared to Chinese rivals. As Musk considers the landscape at the Beijing Motor Show, where Tesla is notably absent, questions arise about the company’s relevance in China’s tech-savvy market.

Similarly, Tesla’s plans for a European Cybertruck tour face hurdles due to regulatory differences. Tesla’s lead on vehicle engineering acknowledged challenges meeting EU safety standards, casting doubt on the Cybertruck’s prospects in the European market.

Among Tesla’s ongoing challenges, we also see delays in rolling out cars with genuine driverless capabilities, prompting frustration among investors. Despite marketing efforts, technologies like the now heavily discounted Full Self-Driving (FSD) feature are still not at the level where Musk wants it to be

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As Tesla grapples with regulatory hurdles, market challenges, and technological competition, Musk’s visit to China shows the company’s efforts, sometimes desperate, to navigate complex international landscapes while striving to maintain its competitive edge.

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